About Matt Berriman

Matt was a professional Australian Cricket representative and spent five years at the Victorian Institute of Sport as a coach and player, until injury forced his retirement — turning his attention to business and applying those attributes to the commercial landscape.

Matt has been involved with multiple high growth digital ventures in Australia & globally in both operational executive and non-executive capacity. In 2011, as General Manager /Executive Director at CC Media, he took the business from early stage start-up through to acquisition by one of Australia’s premier media groups, APN News and Media (Now HT&E).

In addition, Matt has assisted companies and their management teams, boards and investors of digital and technology businesses with their strategic planning and corporate development. This has included lead advising on successful exits with Cohort Global (sold to Oceania Capital Partners ASX:OCP in 2014 & 2016 to Pureprofile ASX:PPL) and In 2015 he also was involved in the ANZ Bank’s acquisition of the Shout platform.

After 10+ years of varying roles from sales director, managing director to Board member and investor In 2016, Matt launched his own venture by founding Unlockd, a transformational venture that rewarded users a value exchange (either discount off bill, free content, loyalty points) for seeing ads upon unlocking their mobile device. In three years Unlockd went from concept to a global business with $20m+ ARR and over 70 staff. As founder and CEO Matt led the expansion of Unlockd into six major global markets (USA, India, UK, UAE, Australia & Indonesia) with global Telco and advertising deals the cornerstone to the growth. Matt successfully closed multiple funding rounds led by prominent technology, media and finance industry investors globally totaling over $70 million. He was also responsible for leading strategy and corporate/business development for the business, both key strengths that provided the business the growth trajectory it experienced.

In 2018, just weeks before an IPO Google culled Unlockd’s business by shutting off its access to the app store and their advertising network. Since then, Matt has returned to Australia and continues to be a proven leader and entrepreneur with involvement in various high growth digital ventures in Australia, UK & the USA in varying roles such as investor and advisor and also consults to businesses and their CEO/Board’s on their transformation projects. Matt continues to be an avid sports fan and is a member of the commercial advisory board at the Hawthorn Football Club (AFL) and personal advisor to CEO of Beyond Blue, one of Australia’s largest charities.